10 Reasons Why Your Business Needs a Video Testimonial

1. People are skeptical In a world filled with advertising, people are tired of being deceived that they find it hard to believe any claims made by businesses. Video testimonials break that skeptic barrier by offering a face and name to the claim!

I don't believe what you've described in writing....

I don’t believe what you’ve described in writing….

 

2. It comes natural Pitch to your potential clients with a natural, believable, authentic response.

Tell The Truth Aladdin

 

3. No one has time to read text Visual data is processed 60,000 times quicker than text (WebDAM). Truth.

Clock Running

 

4. It’s proven to workCustomer testimonials have the highest effectiveness rating for all types of content marketing, with a rating of 89% (WebDAM).

Thumbs Up Most Interesting Man

The Most Interesting Man in the World Approves.

 

 5. No more misunderstood texts Video testimonials help reduce misread content and add a sense of trust with your client.

Barney Misread Text

 

6. Visual images are engaging Website visitors who view video stay on a website an average of 2 minutes longer than those who don’t view videos (ComScore).

Spongebob Television

 

7. Quick Reach For any new client in the market for a business like yours, they’re going to want information and they’re going to want it now.

I Want It Now

 

8. Show it Off!On your website (obviously), In your reception/waiting area, on a DVD, on your Facebook… the options are endless if you’re wanting to reach out to the optimal amount of potential clients.

Waiting Room

 

9. Lasting ImpressionChances are a viewer is going to remember your video over the text on your page.

What they will say if you don't have a video testimonial...

What they will say if you don’t have a video testimonial…

 

10. They’re just plain coolThrow in some music and add some colorful graphics and you instantly grab the attention of any viewer.

Cool Retro

 

BONUS – It helps your SEO (Search Engine Optimization)! In laymans terms… it will help you “get found” through Google Search.

Doctor Who Trust Me